Exercise 1 | Marketing homework help

Exercise #1

Answer the following questions using Exhibits from the Kloppenborg text. The length of the paper should be enough pages to properly and fully answer all the exercise questions. As this is an exercise no other sources need to be utilized. The assignment is due by Sunday evening at 11:59 p.m. EST.

Fully complete the following exercises:

1. Create a requirements traceability matrix like Exhibit 7.2 for a one-day business expo. You can use the following link as an example of this type of event: https://www.gotolouisville.com/events-calendar/loubiz-19-small-business-expo/

2. Create a scope statement like Exhibit 7.3 for the one-day business expo.

3. Construct a WBS in indented outline format like Exhibit 7.11 for the one-day business expo. Be sure to number each row.

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Exercise 1 | Marketing homework help

Exercise #1

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